Becoming A YouTube Influencer: How To Make Videos That Trend!
YouTube stars and influencers make huge money through brand collaborations, ad revenue, and other means. While a career on YouTube may seem interesting, setting up your channel and gathering subscribers can take time. If you are wondering how to make a video go viral, we have a few suggestions below that may come in handy.
Create a marketing plan
While a great idea may look good on paper, it doesn’t always translate into great revenue. When it comes to YouTube, you cannot be lucky each time, and it is necessary to define two important aspects – Your audience and purpose of creating the video. Your marketing plan will be determined by these two factors alone, and you can reach out to advertisers, companies, social media groups, and collaborators, who may find remote advantage from the videos you have created.
Your audience matters
Creating a professional video on YouTube is not enough to garner views. Your videos will only trend when the target audience looks at it with an interest. The quality of the video, how it has been created and whether it will influence or interest viewers are pointers to consider. YouTube videos that trend are the ones that actually evoke an emotion, which could be good, bad, or both, but it needs to have some merit.
Encourage comments and social media sharing
Let’s face it – even the best YouTube videos have naysayers, who have something negative to say about a particular video. As a YouTube creator, you have to be ready for all of that. Make sure that you encourage viewers to comment and the videos should have a catchy headline. Do not mislead your audience with something that the video doesn’t offer. Most channels lose subscribers because they use a thumbnail to gain attention but don’t offer what a viewer is looking for. Also, check if the concerned video is shareable on social media.
Don’t give up
Some of the most-subscribed YouTube channels have been built over a period of time, so if your first few videos do not garner as many views or are nowhere close to trending, do not give up. Make sure that you keep at it. There are many media schools that offer courses for YouTube influencers and enthusiastic professional creators, which you can consider taking up to improve your skills.
Check online now to find the best marketing hacks for YouTube and don’t forget to keep trying new ideas.